User Experience is the marriage of form and function. It places the User at the center of the design and development. Using a holistic approach that combines the best practices of Content Strategy, Interaction Design, Usability, Data Visualization and innovative Visual Design the User is presented with a product that serves their needs, and an experience that enhances their goals rather hinders.
Through definition there is clarity. Who are you talking to? What are your goals? We will work with you to determine your project scope, identify challenges and define your audience. Demographic research and stakeholder interviews are insightful guides to your successful user experience project. Habits, fears and biases affect your product.. Your user has a personality. We’ll help you discover it.
If you aren’t listening, you’re guessing. Who better to tell you the needs of your user than your user? Provide the most enjoyable experience by getting to the truth of your website usability. Haven’t heard any complaints from your users? They may be talking, but not to you. We deliver a high-level usability analysis and detailed summary based on key research methods.
We advocate for the user to achieve your goals. We create structure based on the motivations of the user. Armed with quantitative and qualitative research, we identify fail points, develop navigation, streamline and frame information for successful delivery. The key to creating a great experience is to make a good plan.
Satisfaction comes from a great, immersive experience. Designing to the user’s needs is the crux of user experience design. We create visually rich, attractive and intuitive interfaces to ensure an engaging experience for your users. Loyal users return and spread the word about your brand.